Privacy Policy

Last Updated: 2026

We Are Night Riders ("we," "us," "our," or "Company") operates the wearenightriders.com website (the "Site"). This Privacy Policy explains how we collect, use, disclose, and otherwise process personal information in connection with our affiliate marketing services.

Information We Collect

We collect the following types of information:

• Personal Information: Name, email address, and contact details when you voluntarily submit forms or contact us.
• Technical Information: IP address, browser type, device identifiers, and operating system.
• Cookie Data: Information collected through cookies and similar tracking technologies (see Cookie Policy below).
• Usage Data: Pages visited, links clicked, time spent on pages, referral sources, and interaction patterns with our Site.

How We Use Information

We use collected information for the following purposes:

• Tracking affiliate clicks and conversions for commission purposes.
• Website analytics and performance monitoring.
• Improving Site functionality, content, and user experience.
• Responding to enquiries and customer support.
• Compliance with legal obligations and fraud prevention.
• Marketing communications (where you have opted in).

Cookie Policy

Our Site uses cookies and similar technologies including:

• Essential Cookies: Required for basic Site functionality.
• Analytics Cookies: Used to understand user behaviour and improve performance.
• Affiliate Tracking Cookies: Enable us to track referrals to casino partners and measure campaign effectiveness.
• Marketing Cookies: Used for retargeting and personalised advertising.

You can control cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. However, disabling certain cookies may affect Site functionality. You may also opt out of analytics tracking through your browser's Do Not Track settings or third-party opt-out tools.

Third-Party Links

Our Site contains links to non-Gamstop casino operators and affiliate partners. We are not responsible for the privacy practices, policies, or content of these third-party websites. We strongly recommend reviewing their privacy policies before providing any personal information or engaging in gambling activities. Your use of third-party sites is governed by their respective terms and policies, not ours.

Your Rights

Under the UK General Data Protection Regulation (UK GDPR) and Data Protection Act 2018, you have the following rights:

• Right of access to your personal data.
• Right to rectification of inaccurate data.
• Right to erasure ("right to be forgotten").
• Right to restrict processing.
• Right to data portability.
• Right to object to processing.
• Rights related to automated decision-making and profiling.

If you reside in the US, you may have additional rights under the California Consumer Privacy Act (CCPA) or similar state legislation. To exercise your rights, contact us using the details below.

Data Retention

We retain personal information for as long as necessary to fulfil the purposes outlined in this Privacy Policy, or as required by applicable law. Affiliate tracking cookies are typically retained for up to 90 days. You may request deletion of your data at any time, subject to legal and contractual retention obligations.

Contact Us

If you have questions about this Privacy Policy, wish to exercise your rights, or would like to report a privacy concern, please contact us at:

Email: [email protected]

We will respond to your enquiry within 30 days in accordance with applicable data protection law.

Disclaimer: Gambling involves risk. We encourage responsible gambling practices. If you experience gambling-related problems, please seek support through recognised helplines such as the National Problem Gambling Clinic or Gamblers Anonymous.